Receive instant notifications whenever your band is mentioned online -- such as on a blog, tweet, or website.
Overview
You can create alerts to automatically notify you when someone says something about you and your music online. By creating these automatic alerts, you can keep tabs on how you're being received and get valuable fan feedback, discover reviews, monitor your PR campaign, and possibly get some glowing testimonials to add to your press kit.
Estimated Preparation time: 20 minutes
Estimated Result Time: Immediate
Estimated Cost: FREE
Directions
1. Determine your keywords.
Define the keywords you want to track. Keywords can include:
- Your Name
- Your Band Name
- Your Website
- Album Titles
- Song Titles
2. Regsiter and set up alerts at various search services.
You will need to create an account at the services listed below. If you already have an account, you need only login. Set up your alerts at all the following:
- Google Alerts
- Yahoo! Alerts
- Windows Live Alerts
- TweetBeep (Twitter)
- Technorati
- Google Blog Search
3. Keep track of mentions for publicity purposes.
You will want to keep track and organize positive mentions for future publicity purposes and PR campaigns.
4. Contact them and establish a relationship.
If you get a positive mention such as a review or comment, consider doing the following:
- Contact the person and send a "thank you".
- Post a link to the mention on your site and blog to help cross-promote the person.
- Add the person to your press contacts for future publicity and PR campaigns since people who write about you are the ones most likely to write about you again in the future.
- Send the person some music or a sneak preview of your next release.
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