Big cities like New York and Los Angeles have more music industry
jobs, but you're more likely to have a neighbor in the biz in Nashville.
In today's DIY music business, people can perform their jobs from
just about anywhere. But as economist Richard Florida pointed out in
2009, the trend in music industry jobs has been increased concentration
in a small number of cities. From 1970 to 2006, Nashville was the only
city in the country with positive growth in music industry jobs using a
location quotient, a measure of a particular industry's share of the
total employment in a given location. "In effect, it sucked up all the
growth in the music industry," Florida wrote.
Nashville's 27,000 music industry jobs are vital to the city. The
jobs earn an income of nearly $1.7 billion and contribute $5.5 billion
to the local economy. The multiplier effect means one job can help
support additional jobs. In all, the local music industry supports
57,000 jobs and creates a total economic output of $9.7 billion.
None of this has gone unnoticed by the City of Nashville. A report by
the Nashville Area Chamber of Commerce and the Music City Music
Council, a group of professionals assembled by Nashville Mayor Karl
Dean, boasts of music's great impact on Nashville and the resources
available in the modestly sized metropolitan area of 1.7 million. Using
economic data compiled by Economic Modeling Specialty International, the
report shows how Nashville stacks up to other music hubs.
In terms of concentration of music industry jobs, Nashville is tops
with 7.8 per 1,000 residents, according to EMSI data in the report. Los
Angeles is a distant second with 2.8. Austin is third with 2.6. At 2.0,
New York actually falls beneath the 2.1 of Charlotte, N.C.
It should come as no surprise that the cities with the three highest
concentrations of music industry jobs also have the best-paying ones.
Los Angeles tops all markets in average music job earnings with 175% of
the country's average salary. Nashville is second at 156%, and New York
is third at 147%. Music jobs pay less than the national average in
Charlotte (99%), Austin (94%), Atlanta (85%), Memphis (79%) and New
Orleans (73%).
Those good salaries go far in Nashville. The city's cost of living is
11.1% lower than the national average, according to the ACCRA Cost of
Living Index. New York is 125% of the national average. Los Angeles is
31% above it.
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