Live Nation, TicketMaster, StubHub Apps Add Support For Apple's New Passbook

Apple began pushing out its new iOS 6 operating system Wednesday that includes support for Passbook, a new Apple application that acts like a wallet for concert tickets, boarding passes, movie tickets, retail coupons and loyalty cards. Applications that support Passbook started showing up at iTunes Wednesday from such companies as Ticketmaster, Live Nation, StubHub, Major League Baseball, Fandango and American Airlines.

Business Matters: Apple Still King of Digital Music, Unveils New iTunes, iPhone, iPods Passbook should be a helpful tool for mobile ticketing. iOS device owners can use Passbook rather than a handful of mobile ticketing, customer loyalty and other apps individually. Adding a ticket to a Passbook is as easy as clicking a button in a confirmation email.

One early Passbook review was fairly positive. CNET took Passbook to a Major League Baseball game - the San Francisco Giants are one of four teams currently using Passbook.

Also on Wednesday, Apple issued iOS 6 updates on Wednesday for GargaeBand, AirPort Utility, iPhoto, iTunes Movie Trailers, Podcasts, iMovie, Keynote, Numbers and a number of other applications. An update was also issued for the upcoming iPhone 5.

No update was issued for iTunes. A revamped version of the popular music player and store, revealed at last week's press event in San Francisco, will be released in October. The new iTunes will have a new interface and music player, a redesigned iTunes Store and App Store and iCloud integration.