Sunday, September 9, 2012

Spotify Preparing Browser-Based Version: Report

Spotify is preparing a "completely overhauled browser-based version of its streaming music service" that will either complement or replace its desktop application, according to a report in TechCrunch.

The new product is the reason why the company hasn't updated its desktop application with many new features, apart from Spotify Apps. According tot he report, the redesign will have enhanced discovery features, including the ability to follow the listening habits and playlists of influencers as well as friends. Currently on Spotify, that process is hanlded mostly by  third-party sites.


The report also says that a lower subscription price for Spotify's mobile app is in the works as well. The company currently offers three tiers: free on desktop, ad-free on desktop for $4.99 per month, and ad-free on desktop and mobile with offline listening capabilities for $9.99 per month.


A browser would come at a key time for
Spotify, which has grown quickly but has lost money, as well as ongoing competition from other services. The TechCrunch report comes just a couple of days after news broke that Apple is in negotiations with rights holders for an Internet radio service similar to Pandora.

A web app would open up Spotify's service to many more users and facilitate the process for its current audience.

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