Friday, May 17, 2013

Walter Yetnikoff on Why Record Labels Are Failing Emerging Artists [VIDEO]

Walter Yetnikoff, the legendary former head of CBS Records, shares his thoughts at a meeting of the American Bar Association on the tendency of record label management to abandon an artist if they don't meet with immediate success, instead of working through periods of lower album sales (or revenue) to build a lasting market for that artist's music. He illustrates his argument with an analysis of the career of Bruce Springsteen, who was on CBS during Yetnikoff's tenure.


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